SEO = Visibilty Online
You want to know what's better than passing out your business cards printed with your URL? Being easy to find online.
Making your site easy to find online means more than just great content on your website. It also includes:
- Claiming and optimizing your Google Business & Google Maps listing
- Claiming and optimizing your Yelp listing
- SSL (https://) compliance site-wide
- Making sure your site is 100% phone-friendly
- Customizing content for your target markets
- Evaluating your site for accessibility compliance
With millions of sites being indexed by Google and Bing, prioritizing SEO makes your business more visible to consumers online. Optimizing your SEO is not a simple task -- it requires time, research, and knowledge of website design.
Let us help you with your SEO! We have in-house folks who can make sure you have the basics covered, and connections to specialists we can bring in for more challenging projects.
At Technogizmo, we have the experience and connections to boost your SEO!
How Search Engines work
When you launch your site, search engines will send out "crawlers" to your website that read the text and pick up on different repeated keywords and phrases. It is the delicate density of keywords in your content, a mobile-friendly website, and well-organized tags and metatags that earn you a higher ranking.
How to Optimize your site
Consider this: What words or phrases would people search on Google or Bing to find your business, or a similar business? These are your Keywords. Create a list of these search terms and work them into the text of your website -- in titles, body text, etc. Keep in mind that Search Engines have very complicated algorithms and won't appreciate it if you just copy and paste your keywords over and over. Don't shoehorn them in - try to use them naturally.